25th pctl
$72K
Digital Marketing (Generalist) Salary in Minneapolis
What you should make. What you should ask for. Calculated from 1M+ data points, refreshed monthly.
Median (p50)
$89K
75th pctl
$109K
90th pctl
$126K
Adjusted for Minneapolis at 1.07× the national baseline. See the math →
What this number means.
Digital Marketing (Generalist) in Minneapolis pulls a median of $88,810 at mid-IC, with a top-quartile band reaching $109,140 and the 90th percentile at $126,260. Minneapolis's cost-of-living tilt is 1.07× — the band reflects that. $109,140 is what top-quartile Digital Marketing (Generalist) pay looks like in Minneapolis. Don't undersell.
How to negotiate this
- Anchor$109,140 — the top-quartile number. This is the number you say first.
- Target$98,975 — where a fair counter lands. Above the median, below the anchor.
- Floor$88,810 — below this, you're underpaid. Walking away gets cheaper than staying.
Carry the math. Not the maybe.
AMMO is the corner man for the conversation that decides your year. Real comp data, an offer grader, and counter language drafted from your numbers. Get on the list before iOS launch.
Get on the AMMO list →Keep digging.
Digital Marketing (Generalist) elsewhere
Adjacent metros
Read how these numbers are computed →
Numbers are estimates. Your offer depends on company, level, equity structure, and the conversation you're about to have. AMMO is a tool. You are the negotiator.