Bottom quarter
$58K
Sales Development Representative Salary in National (US)
Base pay and on-target total cash for a quota-carrying role. Calculated from 1M+ data points, refreshed monthly.
Base salary
Median
$68K
Top quarter
$80K
Top 10%
$92K
Total earnings at quota (base + commission)
Bottom quarter
$85K
Median
$100K
Top quarter
$118K
Top 10%
$135K
Adjusted for National (US) at 1× the national baseline. Total cash assumes 100% of quota — actual earnings vary by attainment. See the math →
What this number means.
Sales Development Representative in National (US) pulls a median of $100,000 in total earnings at quota, with a top-quartile band reaching $117,647 and the strongest reps clearing $135,294. Base — your guaranteed floor before commission — sits around $68,000, with the top quarter of base offers landing at $80,000. Total earnings are base + commission at 100% of quota. National (US) sits at 1× the national average for pay. $117,647 is what top-quartile Sales Development Representative earnings look like in National (US) when you hit quota. Don't undersell the variable.
How to negotiate this
- Anchor$117,647 total earnings — top quarter for reps hitting quota in this market. This is the number you say first.
- Target$108,824 total earnings — where a fair counter lands. Above the middle of the pack, below the anchor.
- Floor$100,000 total earnings — below this, you're under the middle of the market. Walking away gets cheaper than staying.
Carry the math. Not the maybe.
AMMO is the corner man for the conversation that decides your year. Real pay data, an offer grader, and counter language drafted from your numbers. Get on the list before iOS launch.
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Sales Development Representative elsewhere
Adjacent metros
Read how these numbers are computed →
Numbers are estimates. Your offer depends on the company, the level, the stock piece, and the conversation you're about to have. AMMO is a tool. You are the negotiator.