Bottom quarter
$60K
Sales Development Representative Salary in Dallas
Base pay and on-target total cash for a quota-carrying role. Calculated from 1M+ data points, refreshed monthly.
Base salary
Median
$71K
Top quarter
$83K
Top 10%
$96K
Total earnings at quota (base + commission)
Bottom quarter
$89K
Median
$104K
Top quarter
$122K
Top 10%
$141K
Adjusted for Dallas at 1.04× the national baseline. Total cash assumes 100% of quota — actual earnings vary by attainment. See the math →
What this number means.
Sales Development Representative in Dallas pulls a median of $104,000 in total earnings at quota, with a top-quartile band reaching $122,353 and the strongest reps clearing $140,706. Base — your guaranteed floor before commission — sits around $70,720, with the top quarter of base offers landing at $83,200. Total earnings are base + commission at 100% of quota. Dallas's cost-of-living tilt is 1.04× — the band reflects that. The number to anchor on for a counter is $122,353 in total earnings. That's where strong reps land — not where they ceiling.
How to negotiate this
- Anchor$122,353 total earnings — top quarter for reps hitting quota in this market. This is the number you say first.
- Target$113,177 total earnings — where a fair counter lands. Above the middle of the pack, below the anchor.
- Floor$104,000 total earnings — below this, you're under the middle of the market. Walking away gets cheaper than staying.
Carry the math. Not the maybe.
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Sales Development Representative elsewhere
Adjacent metros
Read how these numbers are computed →
Numbers are estimates. Your offer depends on the company, the level, the stock piece, and the conversation you're about to have. AMMO is a tool. You are the negotiator.