Bottom quarter
$60K
Sales Development Representative Salary in Raleigh
Base pay and on-target total cash for a quota-carrying role. Calculated from 1M+ data points, refreshed monthly.
Base salary
Median
$71K
Top quarter
$83K
Top 10%
$96K
Total earnings at quota (base + commission)
Bottom quarter
$89K
Median
$104K
Top quarter
$122K
Top 10%
$141K
Adjusted for Raleigh at 1.04× the national baseline. Total cash assumes 100% of quota — actual earnings vary by attainment. See the math →
What this number means.
Sales Development Representative in Raleigh pulls a median of $104,000 in total earnings at quota, with a top-quartile band reaching $122,353 and the strongest reps clearing $140,706. Base — your guaranteed floor before commission — sits around $70,720, with the top quarter of base offers landing at $83,200. Total earnings are base + commission at 100% of quota. The Raleigh adjustment moves the band 4% above the national baseline. If you're up for review, the right ask sits at the top quarter of total earnings: $122,353 (base + commission at quota).
How to negotiate this
- Anchor$122,353 total earnings — top quarter for reps hitting quota in this market. This is the number you say first.
- Target$113,177 total earnings — where a fair counter lands. Above the middle of the pack, below the anchor.
- Floor$104,000 total earnings — below this, you're under the middle of the market. Walking away gets cheaper than staying.
Carry the math. Not the maybe.
AMMO is the corner man for the conversation that decides your year. Real pay data, an offer grader, and counter language drafted from your numbers. Get on the list before iOS launch.
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Sales Development Representative elsewhere
Adjacent metros
Read how these numbers are computed →
Numbers are estimates. Your offer depends on the company, the level, the stock piece, and the conversation you're about to have. AMMO is a tool. You are the negotiator.